Privacy Policy - Ease Livify

Privacy Policy for Ease Livify

Effective Date: August 11, 2024

At Ease Livify, accessible from Ease Livify, we are committed to protecting and respecting your privacy. This Privacy Policy outlines how we collect, use, store, share, and protect your personal data, in compliance with the General Data Protection Regulation (GDPR) and other applicable laws.

1. Data Controller

The data controller responsible for your personal data is:

Ease Livify
Email: info@easelivify.com
Website: Ease Livify

2. Data Collection

We collect personal data to provide you with a better experience on our website. The types of data we collect include:

Email Address: Collected when you subscribe to our newsletter, promotions, or updates.
IP Address: Collected for analytics and personalized advertising.
Operating System Type and Version: Collected for analytics and website optimization.
Device Type: Collected to enhance user experience on different devices.
Language of the Website: Collected to provide content in your preferred language.
Web Browser Type: Collected for analytics and compatibility purposes.
Email (in Hashed Form): Collected and used for personalized advertising and retargeting.

3. Purpose of Data Collection

We use the collected data for the following purposes:

Email Marketing: To send you updates, promotions, newsletters, and other related content.
Analytics: To understand how you use our website and to improve our content and services.
Personalized Advertising: To serve you with relevant ads based on your interests and behavior on our website.
Retargeting Ads: To show you ads on other websites based on your interaction with our website.
Affiliate Marketing: To track affiliate links and ensure proper compensation to our partners.
Website Optimization: To enhance your user experience based on your device and browser preferences.

4. Legal Basis for Processing

The processing of your personal data is based on the following legal grounds:

Consent: By subscribing to our newsletter or agreeing to the use of cookies, you consent to the processing of your personal data for the purposes outlined in this Privacy Policy.
Legitimate Interests: We may process your data where it is necessary for our legitimate interests, such as improving our services, provided that such interests are not overridden by your data protection rights.

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect data as you browse our website. Cookies are small data files stored on your device that help us track your activities and preferences. The data collected through cookies includes:

IP Address
Operating System Type and Version
Device Type
Language of the Website
Web Browser Type
Email (in Hashed Form)

Types of Cookies Used:

Essential Cookies: Necessary for the operation of our website.
Analytics Cookies: Used to analyze how you use our website and to monitor website performance.
Advertising Cookies: Used to deliver relevant ads and track ad performance.
Retargeting Cookies: Used to show you ads on other websites based on your interaction with our website.

You can manage or disable cookies through your browser settings, but this may affect your experience on our website.

6. Data Storage and Security

We take the security of your personal data seriously and implement appropriate technical and organizational measures to protect it from unauthorized access, disclosure, alteration, or destruction.

Data Storage: Your data is stored securely on our servers and third-party platforms that comply with GDPR requirements.
Security Measures: We use encryption, firewalls, and secure servers to protect your data.

7. Data Sharing

We do not sell, trade, or otherwise transfer your personal data to third parties, except in the following circumstances:

Service Providers: We may share your data with trusted third-party service providers, such as Google Analytics and advertising partners, who assist us in operating our website and conducting our business. These providers are required to protect your data and only use it in accordance with our instructions.
Legal Obligations: We may disclose your data if required by law, regulation, or legal process, or to protect our rights, property, or the safety of others.

8. Users’ Rights

As a data subject under GDPR, you have the following rights:

Right to Access: You have the right to request access to the personal data we hold about you.
Right to Rectification: You have the right to request the correction of any inaccurate or incomplete personal data.
Right to Erasure: You have the right to request the deletion of your personal data under certain circumstances.
Right to Restriction of Processing: You have the right to request the restriction of the processing of your personal data under certain conditions.
Right to Data Portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format and to transmit it to another data controller.
Right to Object: You have the right to object to the processing of your personal data in certain situations, including direct marketing.
Right to Withdraw Consent: You have the right to withdraw your consent at any time.

9. Exercising Your Rights

To exercise any of your rights, please contact us at info@easelivify.com. We will respond to your request within one month. If you are not satisfied with our response, you have the right to lodge a complaint with a supervisory authority in your country of residence.

10. Retention of Data

We will retain your personal data only for as long as necessary to fulfill the purposes for which it was collected or to comply with legal obligations. If you unsubscribe from our communications, we will remove your email address from our active mailing lists, but may retain it in our archives for legal or administrative purposes.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. We will notify you of any significant changes by updating the “Effective Date” at the top of this policy or by other means of communication.

12. Contact Information

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at: